As I began to build site from 99, up to now have eight years, the lessons from the pass we must know.
1, avoid the ads everywhere
i thought that if your Web site look like better. you should not refuse to engage in a good station. you should do your efforts to build a brand, this will bring greater benefits.
Personally think that if a Web site that it look like better. It should be engage in a good station. The host would do their best to build a brand, this will bring greater benefits at future.
However, many hosts is pursuit short-term visits, the hole page full of ads .we can see a similar ads everywhere. Although sometimes IT look like the host hade made effect to do, and also Internet users will have the occasional to click on those ads, but it will have serious consequences. search engines may stop dealing with its closure, but a lot of spam Internet users will receive the resentment and condemnation.
Therefore, efforts have to spend more time or more in real terms in the local site. Strive to build a brand, so people can be in-depth visitors.
2, must not alone, alone.
Now the personal sites, are generally conducted a site management operations. This will not last long. A person’s energy is limited, but it is very difficult to do by the content of websites and other large-scale counter, after all they are doing some companies, funds and professional level is very difficult compared to a single person.
So as far as possible in the shortest possible time to find themselves in line with the requirements of partners to form a working team. Between the team members assigned task: to do the content, do so to promote the promotion, so the market so the market. This way, content to do the unnecessary spending on efforts in the promotion, he will be content as one can improve the quality of boost. Similarly, the other in charge of the work of the heart can also stem its mandate. This site also of the professional level, if everyone will do their share. Web site soon recovery.
Of course, here to say a very practical problem: many are reluctant to give up his chief of the station to other stations to join the team. Particularly those with some programming director. Because the chief wants to Zilimenhu, when the site’s “boss.” This is a very unwise move. After all, some of the technology will not be operational management, and operations management will be some people who, without clearance technology. The advantages of the two sides can not be properly integrated. If the management of technology and will set up teams of people, this is almost a former D of the company. Relatively speaking, will increase many advantages.
3, must not replace regular forum site and portal system CMS.
This is very important. Establishment of the time, we should consider what procedures to use the Forum to do, what procedures do Portal System (CMS). And in the choice, as much as possible to select those big, with the brand products. After all, their strength Yes, there are follow-up support to update security, safety performance is also relatively high. In short, choose a good establishment of procedures for the future development of the site played a certain role. If you choose some personal development of the procedures, or procedures developed by small companies, it is difficult to ensure that some of the details, such as a patch to update speed.
What is more, if you select some unknown process to build, when found not to want to change the time, there will be trouble. Although a general database conversion process, the data content, can guarantee that. However, because of different procedures, their visit to address the changes will affect the search engine’s search. Like this on the site traffic has had an impact.
I eat here a lot of losses. China’s own network of hardware players CMS and convert several forums, each revision is equivalent to a conversion Chongxinlaiguo, such a loss is immeasurable. Therefore, it must avoid, avoid!
4, not to guard against supply of ISP networks.
At present China has two major ISP operators, Telecom and China Netcom respectively. Most of the north are Netcom users, and the site for most of Netcom lines. Southern Telecom is the majority users. North-South network of exchange of visits, there will obviously slow speed of the problem. Many visitors to enter at all hope that after the return, the “brush” on the site opened. So if you choose one of the service’s network, and give up another service provider’s network, equivalent to half of the visitors to give up the user. Particularly those images, and flash a lot of particular concern to this site.
So the best solution is to the extent possible, the choice of dual-line IDC. Although the dual-line IDC than a single direction will be your point, but personally feel that or Hua Delai. If funds are not allowed to see whether to consider telecommunications, China Netcom outside of the tripartite ISP service providers, such as mobile. I have used such networks, although the rate of Netcom and telecommunications, are not very fast, but there will never neglect to visit the North-South issues.
5, must not eager to diversify personal website.
Personal website as limited strength, capital and manpower are unable to keep up with the past. Therefore, it is better not to diversify site. In other words, the specific content as far as possible, not to build too many do not focus on the theme of the section channel.
Some personal appearance may seem very large site, what are the contents, appearance seems to a large network gateway. But that is a real person to maintain. Contents of the above, most have adopted collection updated, completely lost their own style theme. This site alone Zhuanzhai to maintain, but also live near. To see people of a certain article, why to landing that such “transit point”? » Why not directly related to the landing site of those professional » And such sites for brand-building site is also very negative.
Columns scattered, different themes, often resulting in many sections not professional. So to overcome this problem, is the best site-specific treatment, as far as possible in a certain field do professional, made fine.
If, as sina, such large-scale portal Sohu likens the supermarket, then do a site-specific areas of the theme is the store. If we continue to breakdown, but also can occur in the area of boutiques. Such an arrangement will not only take into account the customer’s experience, but also for the establishment of their own is also very beneficial. As the focus of human and material resources, the site will be able to play a more outstanding.
6, must not blindly believe that “experts” in the past.
I participated in Guangzhou on the Chinese chief of the “station master fifth anniversary of” the General Assembly. Many also see the establishment of networks of experts on the “insistence” of the topic.
Yes, insist that victory, success may give up on the waiting near the place. However, when should adhere to, and when should take the initiative to give up, which is to pay attention to things.
“Insistence” I do not oppose the concept. However, to clear their own websites in the end have no market prospects. If these areas are there any room for development or opportunity, or from the site of their desired purpose (for example, to earn money for venture capital) has become farther and farther, it is necessary to properly consider the need to give up. If this is a site, the contents of it have little interest in hobbies, there is no development to speak of the prospects, but also spent a year touting their own inside the RMB to Yangzhuo it, I think it is very unwise, to give up is the most sensible??.
Site in the end should not give up » Is to give up or insist » This would require the chief “savvy” to the decision. In addition to observation networks and social environment, we must also consider their own problems, including the establishment of a plan is feasible. In short, the personal chief should not blindly believe that the success of the station master, after all, a number of times a large number of each person. Their success, is part of the environment and the opportunity to give. We can only draw reference, we can not fully believe that.
7, must not carry out follow suit Movement (COPY).
Webmaster many individuals in the establishment of the time, people see XXX sites are very successful, and then do a site similar to the “copy.” For example, to see foreign countries “millionaire lattice network,” chief marketing access through the grid after millions of dollars, China has a large number of lattice sites. There are many similar cases, including numerous COPY by hao123, numerous COPY by the blog network.
Although the first batch COPY by the station, a little market share. COPY the station but later it can be said that very left out in the cold, bleak prospects for development. Because do not have their own characteristics, but they also have well-known, so that you can COPY concern the station is also very small.
COPY the time, we should also take into account at the same network do not meet environmental conditions. For example, the lattice network abroad, the Chinese netizens as free spirit of deep-rooted, to some sites for you to spend money to buy the lattice, but also they are unwilling to pay the original.
8, avoid too much emphasis on search engine resources
SEO headlines recently found that the optimization of many articles. Indeed, the search engine to the personal website of the proportion of traffic is significant. However, once there have said similar operations, such as the replacement process will be severely affected.
Therefore, as many as possible of the culture of some loyal visitors, that is training some direct click enter a URL into the site of the people. These people’s attention, the search engine to be compared to the large number. Because these are the real potential to help you publicize the site people.
The excessive attention to optimize the search engine, not only spent a station master’s thinking, but we can not achieve very good results. After all, they also do optimization, optimizing their ranks by higher long-term results may not be able to maintain.
Take the initiative to do a good job in the sub-content, is Wang!
